Hi, my name is Elena

I got my first camera when I was just six years old, and my childhood passion quickly turned into something more. From an early age, I realized I had the gift of showing people their true beauty, power, and potential through the lens of my camera.

By 13, I was shooting fashion professionally in NYC. At 18, my work was landing on the covers of magazines and in multiple publications. But my journey didn’t stop with photography. I had a deep curiosity and desire for learning. This led me to earn a BA in Psychology specializing in the neuroscience of success, mindset, and marketing. Fascinated by the brain and the processing of sound, I later went on to complete a doctorate degree (AuD).

In my early 20s, I felt called to Southern California. After moving from NYC to San Diego to complete my doctorate, I began connecting with incredible entrepreneurs—many of whom I photographed to help pay my way through grad school. That’s when I first realized I could merge my passion for photography with my expertise in branding, psychology, and business success.

Over the last few years, I’ve worked with hundreds of women entrepreneurs—helping them gain clarity, confidence, and visibility in their brands while shifting the limiting beliefs that hold them back.

For years, I struggled to fit myself into a single title until I realized I didn’t have to. My work exists at the intersection of photography, mindset, and business strategy. Oh, and did I mention I’m also a Reiki Master? Over time, I’ve honed my intuitive ability to see people’s highest potential. By blending this with the science of success, I create transformations that go far beyond just beautiful images.

Why Work With Me?

I’ve invested over $200K in my own education, mindset, and self-development.

Why does that matter? Because I’m not just creative—I’m also highly analytical and detail-oriented. I value mastery, excellence, and results.

Because I know what it’s like to take big risks, navigate the discomfort of entrepreneurship, and push past fear to build a dream life. I create a safe space for my clients, guiding them as they step into their most powerful, magnetic selves.

Entrepreneurship can be lonely without the right support. But you don’t have to do it alone! I’m here to be your friend, hype woman, guide, and alchemist for your next level. I help you embody and move toward the version of you that has everything on that vision board.

I’ve worked with some of the top coaches in the industry and have supported high-level, successful women entrepreneurs in building brands that align with their soul’s purpose.

My Philosophy

I believe that visibility is power. Whether you’re stepping into a new level of leadership, pivoting your brand, or breaking through old narratives, the way you show up matters. My work isn’t just about taking photos. It’s about capturing the energy of your highest self aka the version of you that effortlessly magnetizes success.

What I Do

📸 High End Branding & Personal Empowerment Photography – I capture the essence of who you are and the energy of your next-level self. This isn’t just a photoshoot; it’s an activation of your highest potential.

🧠 Brand Clarity & Mindset Coaching – I help women entrepreneurs break through limiting beliefs, pivot their brands, and magnetize their dream clients.

Science + Spirituality – My approach is rooted in both neuroscience and energy work, bridging the gap between strategy and quantum manifestation.

The Experience

Working with me is more than just getting photos—it’s stepping into your power. It’s about being seen, owning your presence, and creating a brand that aligns with the real you. Whether you’re here for a branding shoot, a personal empowerment session, reiki, or business coaching, I guide you through a process that shifts how you see yourself so you can show up in the world as the powerful, magnetic force you truly are.

Ready to step into your next level?

If you’re an entrepreneur, coach, or visionary ready to elevate your brand, attract aligned clients, and embody your most magnetic self, let’s make magic together.